It’s been a whirlwind of activity here at the studio since the Etown Magazine first published in December. I’ve been meaning to do a blog post about it all this time but it always seemed to get postponed. Now, with the Christmas rush behind us, I am proud to present the images from the Etown Magazine 2012 Fashion Forward issue along with some favorites that didn’t make the magazine. We are so fortunate to have local clothing stores, hair and make up artists and, of course, local models that we can call on when it’s time for the Fashion Forward issue. Haylee Gregory, Rebecca Peters, Emily Johnson, Jill Phillips, Sara Swanner, Connor Meints, and Landen Wolever were our fabulous local models. Clothing was provided by For You!, Posh, Steel Lily, Factory Connection in Enid, Dillards in Enid, Vanity in Enid, and The Buckle in Enid, along with a custom made dress by Shannon Armstrong (read more about her further down the column). Anne Klassen of Studio 22, Emma Bowers-Osburn at BlueJay’s Barber Shop and Beauty Bar, Breanna Myers of Studio 22, Sherry Francis and Jenny Coleman at Regis Salon in Enid, and Lola Lemmon with her own company Makeup by Lola rounded out our dynamite hair and make up team. They always bring out the best in our models!
And we cannot forget to give a shout out to Kelly Goodwin and his staff at the Oakwood Mall for being the title sponsors for the Fashion Forward spread. And Frank Baker, Cathy Nulph, Theotis Pace and Lynne Benkendorf of Eagle Marketing for publishing Etown Magazine.
I hope you enjoy our images from this issue. It’s always such a fun and exciting project! This time it was especially fun as we created and photographed the Etown Gown!
This year I wanted to do something really different. But as the deadline zoomed ever closer I started to panic. Then one day out of the blue it just kind of came to me. What if we made our own couture looking gown for the cover? And what if we made it out of Etown Magazines???? In my head it was perfect. The problem was my models were all coming the very next day and the deadline for submission was six days away.
So I starting thinking about everyone I know. Which of my friends could help me with this? Which ones can actually sew? Who does a lot of crafts? Who might be up for this challenge? That’s when I thought of Shannon Armstrong. We had met several times through mutual friends and we are Facebook friends as well. I knew Shannon could sew and I knew she was extremely creative. She has her own business called My Little E where she sews crafts and often gives them away as random acts of kindness to area nursing home residents. So at 4:30 Friday afternoon I sent Shannon a message and told her I had a crazy idea and asked if she would she be interested in helping me pull it off? She called me back just a few minutes later and asked what I had in mind. She instantly jumped on the idea and we decided to talk more on Saturday about execution and other details.
So imagine my surprise when she came to the studio Saturday morning and said “I’m ready, where are the magazines?” To make a long story short we retrieved a couple of boxes of Etowns that were earmarked for recycling and she headed to lunch. As I understand it she didn’t ever start working on it until about 1:00 in the afternoon. Later that evening she called and said it was going well so I asked our model to stay in hair and makeup until she could finish. In the mean time my daughter, Paige, said she thought it needed a hat and asked if I minded if she tried to make one. Of course not! Go for it! After about 5 prototypes the Etown Hat came to fruition.
Shannon and her good friend Kelly Tompkins delivered the finished gown to the studio at 8:00pm and we promptly started photographing her eco friendly couture masterpiece! Emily Johnson really made this collaboration come to life. Photographing her was magical and every image was outstanding. We had music going, the fan blowing, the place was buzzing with creative electricity. Words really can’t describe how magical it all felt! Kelly was even photographing me, photographing Emily. It was so much fun! Great memories were made that evening. And incredible images were created! It was a true testament to team work and I couldn’t have done it without Shannon. Be sure to check out her business where she creates fun, funky and functional homemade products, My Little E on Facebook.
Not only is Shannon incredibly talented and creative she is also a really good person. She makes the world a better place by performing random acts of kindness everyday. She also donates quite a few of her products to area nursing home residents. She is truly a beautiful person inside and out!
I hope each and every one of you have a happy, productive, profitable, creative and fabulous 2013. We look forward to photographing you and your family! – Dawn